Vol. 8 No. 1 (2024): 2024

Published: 2026-02-17

Full Issue

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Articles

The Impact of Green Marketing and Environmental Awareness on Consumers’ Conscious Consumption of Green Products

Ahmad Ibrahim1*, Muhammad Azam Khan2
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Impact of Cash Flow Volatility on Capital Structure and Debt of Different Maturities

Dr Farah Nasreen, Dr Anam Tasawar, Dr Ahsan Mukhtar
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Impact of Competitive Strategy, Decision Making Style, Innovativeness and Risk Management on Knowledge Management Practices

Khudaija Warraich, Rana Muhammad Sarfraz Khan
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Doublethink and Manipulation: Psychological Tyranny in Orwell’s 1984

Muhammad Shadab Ilyas
Utilizing Social Media Platforms for Soft Power Projection in East Asia: The Role of Digital Diplomacy (2015-2025)

Wania Waseem,, Dr. Asia Mukhtar
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Utilizing Social Media Platforms for Soft Power Projection in East Asia: The Role of Digital Diplomacy (2015-2025)

Wania Waseem,, Dr. Asia Mukhtar2
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Exploring Biases in Recruitment through Social Media and Online Searches (SMOS)

Sabeen Andleeb, Urooj Qamar2, Fiza Anwar,
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Impact of Cash Flow Volatility on Capital Structure and Debt of Different Maturities

Dr Farah Nasreen, Dr Anam Tasawar, Dr Ahsan Mukhtar
Great Power Rivalry in Indian Ocean: Implications and Options for Pakistan

Ahmad Ibrahim, Muhammad Azam Khan
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Psychosocial Environment, Burnout and Work Wellness among Physicians: Testing the Health Impairment Process of the Job Demands-Resources Theory

Tahira Mubashar1, 2Sumaira Rafique,
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