Vol. 7 No. 2 (2023): 2023

Articles

• Social Identity Construction: Experiences of Teenage Students with Physical Disabilities in Pakistan Society for the Rehabilitation of Disabled Social Identity Construction

  Bushra Tabassum, Hafiz Mueed UL Rahman

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• Impact of Human Intelligence on Organizational Outcomes: The Moderating Role of Machine Intelligence

  Salman Hameed, Beenish Khurshid2, Muhammad Shahzeb Khan3

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• Navigating Brand Loyalty: The Dynamic Interplay of Engagement, Attachment, and Usage Patterns

  Zoya Tanveer1, Amir Ikram2,*, Farah Samreen3

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• Connecting the dots of Ethical Leadership and Job Satisfaction: Moderated Mediation Effect of Co-Worker Undermining and Employee Engagement.

  Rizwan Ali, Marwa Shehzadi, Salman Mirza

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• Examining the Dynamics of Fashion Trends, Self-Brand Congruence, and Consumer Engagement, with a Mediating Lens on Brand Trust in Customer-Brand Relationships

  Shrafat Ali Sair1, Aamir Sohail2, Sadia Rafiq3

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• The Nexus of Institutional Pillars and Service Innovation in Pakistan's ICT SME Sector: An Empirical SEM Analysis

  Nida Qamar, Fouzia Hadi Ali

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• Determinants of Customers' Behavior for the Adoption of Green Banking Products and Services: UTAUT Model-Based Explanation

  Nisar Ahmad, Bilal Nafees, Hasan Kamran

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• The Influence of Cash Flows Volatility on The Relationship Between Leverage and Accruals Earnings Management

  Bilal Ahmed, Zunaidah Sulong

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• Business Incubators: Exploring the Graduated Incubates Entrepreneurs’ Experiences in the Context of Pakistan

  Darakhshan Safdar1,, Urooj Qamar2

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• Impact of Competitive Strategy, Decision Making Style, Innovativeness and Risk Management on Knowledge Management Practices

  Khudaija Warraich, Rana Muhammad Sarfraz Khan, Muhammad Raza Zafar

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